About Client Results Podcast Programs Speaking Book Media FREE WORKSHOP Login

Confidence Shift

The Blog by Michele Charles Gustafson

What Is More Important Than Simple Fashion Sense

color fashion style Apr 25, 2019

Formality.

Formality, not fashion sense, is the secret to always looking appropriate in any situation with your image.  

Recently working with clients locally and far-flung, I showed them how garments with different formalities can send completely different messages about your presence. (Just 2 out of 4 here I used to teach this concept). I impressed on them why it is SO important to know your audience and to know what position you play in their minds and then how to portray it with the right garments, colors, and accessories. They saw how Hue And Style strategy has nothing to do with shopping for what’s trendy this season.  Fashion is a tool to be used for image presence built on formality.



A couple of my clients are leaders in their church communities which means they need to look approachable yet powerful to their congregations.

Together with their personal color palettes and wardrobe strategy they could see how the people around them would see them...

Continue Reading...

How Body Image Is Actually Linked To Amazing Success

Your body image has the power to sabotage your ability to create success. It’s been proven by dressing psychology. Listen as Michele shares why “body love” is not enough to shift your confidence.  It’s about showing yourself - and your brain - to create action and momentum toward your goals.

 

Continue Reading...

"Dress for Success" Is No Longer Enough

“Dress for Success” Is No Longer Enough
Part 2 of the Image Impact Primer Series. The concept of “Dress for Success” is flawed.  Listen as Michele explains why updating this concept to “Dress In Confidence” serves you more deeply and with greater results.
 

Continue Reading...

How Transition Shows Up In Your Closet

Life has a way of sending twists and turns. Did you know that how you are working through a transition shows up in your closet?  Listen as Michele explains the symptoms that are in your closet that tell you it’s time for a confidence shift to move into a happier more fulfilled mindset.

Continue Reading...

How To Avoid Wardrobe Mistakes & Wasted Money

fashion shopping style May 23, 2018

Listen, Gal. Not even I get it exactly right every time. But my wardrobe missteps are 1 in 20 garments I purchase. Not 20 out of 20.

Case in point: I bought this top. Loved the cut, the color was right, the flowers I thought were Dramatic enough for me, but when I got it, I took it on and off a few times - never actually wearing it out. (A tried and true symptom of a misaligned wardrobe purchase.)

I couldn’t figure out why I didn’t want to wear it and finally, it hit me today. It’s “too sweet” too much in the Romantic’s style story and not enough in own dominant or secondary style profiles.

Solution? I choose two items that ALWAYS get me where my outfits communicate who I am: First, my favorite pair of wayfarer sunnies, and second, a moto jacket.

BOOM! Now, it’s me. All me.

Here’s what you need to know, Gal, every item you choose, purchase and wear is speaking to you, for you and about you. You have the power to have every piece...

Continue Reading...

[Featured Podcast] Women+Style Episode With Alexandra Sampson of SheTime

fashion featured in style Apr 26, 2018
 

Thank you The SheFirst Project for having me on the SheTime Podcast to talk about the truth of Women & Style.

I was delighted to be featured in this episode where host Alexandra Sampson sits down with me to discuss:

  • Image vs. Style
  • The correlation between life transitions, redefining yourself, and what you project.
  • The things women must first tackle to develop image strategy and confidently project themselves.
  • The power and psychology of color, and using color to express what you want to say.
  • My current self-care routines.

With my own brand "tell it like it is," I listen to the entire interview by clicking my quote below or HERE.

Continue Reading...

Knowing What To Call Your Personal Style Isn't Enough

fashion style Feb 01, 2018

You know it. Great. The buzz words - “preppy,” “classic,” “trendy,” “sophisticated” - those kinds of buzz words that the style world is but on...

Now, what do you do with it? What does it really mean? Why does it matter?

What you don’t know is that while there are a roster of positive presence-building qualities that go with a personal style story, the ones that actually work against you are the disconnecting ones you don’t realize you are sending... you’re just trying to get dressed and feel good about how you look - you think.

Lady, we all have insecurities. And what you don’t realize is that by default without knowing, you are portraying those self-doubt characteristics in how you dress

Some of you look intimidating to your audience, others can’t seem to command presence for people to take you seriously.

So how do you dress in a way that communicates the best parts of you and not turn people off or are...

Continue Reading...

Find Your Style By Doing This!

fashion style Jan 15, 2018

Recently, I was in a breakthrough session with a lady and she admitted to me that 25% of the few hundred she follows on Instagram are fashionistas, fashion bloggers or stylists. She giggled and said, “I follow you too, Michele.”

I smiled through the phone and asked her, “Lady, can you tell me the top 3 things you’ve learned from them about how to create your own style?”

She paused. “Well, no,” she said, “I just look at their posts for inspiration.”

“I see,” I said, “In that case, can you tell me what specific inspirations you’ve learned about your own body, color palette and message you’ve learned from them?”

A longer pause.

“Well…..no,” she answered with disappointment in her voice.

I know, Ladies. I used to be where you are - except back when I was frustrated with my body, confused about where to shop, and hating my entire closet, there wasn’t a whole internet full of...

Continue Reading...

Why Fashion Tips Won't Help You

fashion style May 28, 2017

What are fashion tips anyway? Advice on how to wear something? Advice on what "thing to put together?" Suggestions on how to "find your style?"

Yes. Those are fashion tips. Have you noticed that I don't give you a bunch of those?

Here's why....
In isolation, they don't work.

Here's an example, if I told you "Wear stripes. They are in this season." Without a defined and empowered sense of personal style clarity and wardrobe confidence, you won't know:

:: what color those stripes should be to not overpower your face
:: what contrast level those stripes should be to not throw off the balance of your outfit
:: where to place the stripes on your body to create a balance and proportion that makes you look 10lbs slimmer
...nor would you feel unquestionably confident shopping for stripes because you know exactly which to choose.

Can you see that generic "fashion tips" do more harm than good for your wardrobe, for your style and your confidence? In isolation, they create more confusion for...

Continue Reading...
Close

50% Complete

Two Step

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.