Confidence Shift

The Blog by Michele Charles Gustafson

How Transition Shows Up In Your Closet

Life has a way of sending twists and turns. Did you know that how you are working through a transition shows up in your closet?  Listen as Michele explains the symptoms that are in your closet that tell you it’s time for a confidence shift to move into a happier more fulfilled mindset.

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The 5 Benefits of Confidence Tied To Your Image

You may not know how closely your image is tied to your confidence. In this episode, Michele shares 5 priceless benefits of confidence that you can build when you decide to create an image that is authentic, intentional and aligned.

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It's Not About The Clothes

Creating an image is not just about the clothes but they are a huge part of transforming your mindset and communicating who you are to others. Find out why what I do is not about the clothes even though it is about clothes.

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Use Your Voice: A Pre-Launch Reflection

Using your voice can be scary. “What if I’m judged. What if they don’t understand me. What if what I say isn’t important.” Are all thoughts that race anytime you want to put yourself “out there.” I know.

I remember the day opened my small-business marketing services store in my local community. I was 22. I was a tiny fish, a young pup, among what felt like giants. I stayed true to my marketing consulting services and excellence in it - offering results to my customers.

I remember the day I started my image consulting business and accepting new clients. I was scared ish-less to do a color draping and get her season wrong. I focused on honing a skill that I would come to see is a gift, not simply a talent.

I remember the day I flung the virtual doors open to my business and began offering my #HueandStyle magic globally. Talk about being scared. I was talking to the world, live about who I was, what I do and about why it’s far more than...

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2019 Pantone Color of the Year: Living Coral

Every year, color authority Pantone releases it’s Color of the Year! It’s always so exciting for me as a color expert to see how this influencer will be driving color’s direction in everything from fashion to art, to home decor and design. Pantone’s reach is far and wide but just as I counsel my clients, just because the “authority” has told you what the “it” thing is, doesn’t mean it’s right for you.

Color is personal. It’s infinite nature combined with your unique features in your skin tone, eye color, hair levels, and contrasts mean some color will flatter you more than others.  That’s why a personalized palette is essential to any powerfully magnetic wardrobe.  It creates cohesion, brilliantly unexpected combinations and makes you stand out in just right way.
This year’s color of the year is Living Coral. Pantone describes it as “animating and...
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3 Style Resolutions To Make This New Year

 It’s New Year’s resolution time! Are you ready?

Whether you choose to make resolutions or you hate the idea, there is one upside to the exercise that is undeniable. You are offering yourself a chance to take new action, to get better and to be better. As an Image Consultant and Confidence Coach, I always think that’s a great idea. Plus, you can maximize your new year outlook and results when you choose to make a commitment in an area you may be overlooking, like how you decide what to wear. READ the full article on Thrive Global...

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Pumpkin-Spiced Brain Food Latte & New Year Reflections

I do some of my best thinking on Sundays.  This time of year combined with a Sunday and I get to share a few things with you to help to relieve some of the stress of this time of year.

Here, I'm sharing this latte recipe (below) and my new year advice. 
Cozy up, click through and see if you can define a brand new year!

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  • 1 standard brew of your favorite Nespresso coffee (Original or Vertuo), a double espresso press or substitute with 5 oz. strongly brewed French Press coffee.
  • 2 Tbsp. MCT Oil
  • 1/4 Cup Unsweetened Coconut Milk Beverage (I like Silk Coconut-Almond blend)
  • 2 Squirts liquid Stevia sweetener
  • A dash of B's Pumpkin Spice Blend (recipe below)
    • 3 tablespoons ground cinnamon
      2 teaspoons ground ginger
      2 teaspoons ground nutmeg
      1 ½ teaspoons ground allspice...
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My Origin Story: Dressing Myself Well

aboutmichele confidence Nov 14, 2018

Every superhero has a turning point in their origin story - how they come to be and own their magic, that they use to help others. I have mine too.

This photo was my very first Instagram post. I then shared it on my Facebook profile with the caption, "Everything must change nothing stays the same." I love that song.

It was at this time I was in the "sad times." I call it. I appeared confident on the outside. The world saw me as owning life, but deep down I was crumbling. It was a critical time and this time - Feb 2011 - was the turning point.

It was shortly after this photo that I began to renew how I saw myself in the mirror. I was my first Hue and Style image consulting client, and by changing how I saw myself, I shifted how I saw my contribution, I made new choices that supported my life and the sadness lifted.

By November 2011, I posted a new status, "Feeling happy all the way inside." What most don't know about me is I am my own case study. By my learning to dress well, by...

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2 Unexpected (Yet Powerful) Uses Of Color In Your Life

color Nov 07, 2018

Right now, there is a huge chance that you don’t realize how powerful color is in your life.  I mean, you may generally agree with me that it boosts your mood or makes you face more vibrant but unless you’ve learned the deeper power of it, you just can’t know how powerful it is.

That also means you don’t know how to use it in your life to do two very amazing things:

  1. To shift your mindset every day toward personal power that creates the motivation to take on your life with confidence. It does that.
  2. To silently speak to your audience no matter who they are - your potential clients, your communities, your upper management, your husband and partner. Color influences others to act. Yes, it does that, too.

So while I love that you love color as I do, I want you to know there is more to it than meets the eye (pun intended).  There is more to learn and if you are on a mission to help, change, impact and transform others, it’s a tool in your image...

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#Glowvember Instagram Challenge


In my past lives, I sacrificed fun for work - it’s still a battle sometimes, if I'm honest with myself, as a self-proclaimed “Type-A in Recovery” so I thought it'd be fun to spark some fun with what I do and to invite you guys to come along with me in November with an Instagram #photochallenge!

The theme is #Glowvember and is a chance to discover (or rediscover) and share the keys to style, confidence, and joy because when they all come together, you GLOW!

I’ll be posting each day on my Feed and/or IG Stories.

JOIN ME! And better yet, tag a friend on this IG post and we’ll all have some fun together! Don't overthink it (I'm resetting that too this month).  It's easy. Just say 'yes'! Can’t wait to play!

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